How do our clients feel about working with us? We asked a few cultural leaders to share their thoughts about our research practice. (Many thanks to them for these kind words!)

The research has the capacity to be transformational for the O’Keeffe Museum. Slover Linett took the time to listen, understand our needs, and integrate their work with another consultant team… As a result, the staff is eager to develop and implement experimental programs to attract and retain new audiences. Peter and his team are not only experts in audience research; they are experienced, thoughtful, and sophisticated partners who are willing to think with my team.”

Robert A. Kret

Former Director, Georgia O'Keeffe Museum

Over the course of my career, I’ve worked with Slover Linett many times–and looked to them to provide important audience insights that guided key marketing decisions. They have a unique understanding of the complex world of arts and culture that few if any other firms possess. I would highly recommend them for any project that called for a smart, strategic and insightful research approach.”

Lori Kleinerman

Vice President of Marketing, Chicago Architecture Center

The totality of the audience research has been a game-changer for us. In particular, the segmentation has given us “ammunition” for our experimentation agenda and a new language to use when we’re developing programming. This language is now a part of our everyday parlance… The work you do and the way you think are inspirational…”

Caroline Goeser

W.T. and Louise J. Moran Chair of Learning and Interpretation, Museum of Fine Arts Houston

Our Smithsonian team has tremendously enjoyed and learned much from the Slover Linett efforts. The final report gives us such excellent material, both broad in its context and detailed in its data. [It] will provide rocket fuel for our next adventure. I feel incredibly fortunate to have met Peter…and to see our wonderful, mindful collaboration come to fruition.”

Rick Potts

Paleoanthropologist & Director, Human Origins Program, National Museum of Natural History, Smithsonian Institution

Slover Linett has been a partner of the St. Louis Symphony Orchestra since 2010, conducting numerous studies to better understand both current and future audiences. Engaging a consistent and professional partner that is experienced in the performing arts has proved incredibly beneficial for our team, as Slover Linett now has a strong knowledge of our market and patrons… This partnership has become an incredibly valuable foundation…”

David Nischwitz

Director, St. Louis Symphony Orchestra

Latest Tweets

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#audienceresearch

Twitter feed video.Caption this clip:
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Ashley Ann Wolfe@AshleyAnnWolfe

Lots of exciting announcements coming soon from @SloverLinett!

cc:@cgarfin @vvp317 @jenbenoitbryan

2. Laughter isn't the opposite of seriousness; it's the most profound way to get serious about something. And it opens the doors wider.

"...giggle your way in. It's not the normal way to do it, but if you can, you bring a much bigger group."

Two deep lessons about public engagement from @rkrulwich, looking back on 15 years co-hosting @Radiolab:

1. What really draws people in isn't mostly the "content"; it's the human warmth and joy of the hosts. ("When two people are having real fun, it's sort of like a warm fire.")

Like I’ve been saying... Love what you’re stirring in the #classicalmusic pot, Aubrey. And I would add: human-centered research is a crucial element of the experimentation process - how we learn with (not just about) #audiences.

Twitter feed video.Like I’ve been saying... Love what you’re stirring in the #classicalmusic pot, Aubrey. And I would add: human-centered research is a crucial element of the experimentation process - how we learn with (not just about) #audiences.
Aubrey Bergauer@AubreyBergauer

I get asked all the time about what we can change in orchestra administration culture, and my answer is always the same.

Embrace experimentation.

If we focus too much on short term goals, we don't try new things, leaving bold ideas on the table that could deliver huge results.

#ICYMI: Check out this stunning sketch animation by @ATJCagan from last week's #AAASmtg session on millennial science engagement, featuring @jenbenoitbryan & @TheGeoffHunt.

cc: @PLinett @MeetAScientist @labxNAS

Twitter feed video.#ICYMI: Check out this stunning sketch animation by @ATJCagan from last week's #AAASmtg session on millennial science engagement, featuring @jenbenoitbryan & @TheGeoffHunt. 

cc: @PLinett @MeetAScientist @labxNAS
Alex Cagan@ATJCagan

In the interest of open data and methods sharing - here’s the whole process! Impressions from a session on communicating science to millennials #AAASmtg

Both quotes from the recent episode in which @JadAbumrad movingly interviews Robert on his retirement from the show: (My transcription, meant as tribute to Jad's tribute.)

And both points wholly in line with our research with #culture & #arts audiences.

The Bobbys | Radiolab | WNYC Studios

An award show you’ve never heard of before.

www.wnycstudios.org

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